FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦
AI Survival Skills for Changemakers presents
The Dark Arts of AI Influence
Free AI Survival Skill: Better Audience Insight with AI
Tuesday 17 November | 12–1 pm | Microsoft Teams
Words are spells. In health, the right words at the right time can change lives. So can the wrong ones. Now AI can write them for anyone, in seconds.
Persuasion isn't new. Scale is.
FREE · CPD ACCREDITED
Tuesday 17 November | 12–1 pm | Microsoft Teams
What we'll cover
PART 1: CRITICAL AI LITERACY · THE DARK ARTS
Five spells AI can cast on you and your audience:
✦The Glamourfluent feels true
✦The Ventriloquistspeaking for people it never heard
✦The False Heartempathy without listening
✦The Reversalsame wand, opposite spell
✦The Counter-Spellname the spell
PART 2: TRAINING · HOW TO USE AI WHEN RUNNING AUDIENCE INSIGHT
- The opportunities
- Top mistakes to avoid
- Easy wins
- How Copilot, ChatGPT and Claude work (or don't) together
- A behind-the-scenes look at our Claude Skill
PART 3
A short preview of our Audience Insight Bootcamp in January, inside the AI for Changemakers Skool
Please note: this isn't a live build. That's what we do in the Bootcamp. This session shows you what's possible and what to avoid.
Designed for health communicators, marketers, behaviour change pros & public health (esp. social marketers!)
FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦ FREE TRAINING ✦ CPD ACCREDITED ✦ CRITICAL AI LITERACY ✦ SAME TECHNOLOGY. DIFFERENT INTENTIONS. ✦ TUE 17 NOV ✦
AI literacy is critical literacy now.
Tuesday 17 November | 12–1 pm | Microsoft Teams