All Episodes
Episodes
E47: What is behavioural science? 3 fun ways to remember.
Today's episode explains what behavioural science is in 3 fun ways.
Listen in to understand behavioural science from different perspectives.
This is the question many people want to ask but don't because you feel like...
View Episode
E46 Using Behavioural Science in Marketing with Nancy Harhut
This episode is an interview Nancy Harut author of Using Behavioral Science in Marketing and co-founder and chief creative officer at marketing agency HBT.
Quote from Nancy
“all of us really are our choice...
View Episode
E45 Case study: Beat the Street reducing health inequalities & having fun!
This episode explores 'Beat the Street' a behaviour change game that gets people up and moving, connecting and has a little bit of competition thrown in to help motivate people to keep playing. Katherine Knight former...
View Episode
E44 Tips for firefighting comms pros - Play the 'who am I?' game
Today's episode is for busy communicators and changemakers who have very little time to scope a project and get to know their audience.
You may be firefighting incoming requests, or were simply brought in too late to...
View Episode
E43 How to apply behavioural science to internal comms with Melina Palmer
This episode welcomes Melina Palmer to talk about her new book "What your employees need and can't tell you". She has also published "What your customer wants and can't tell you."
Melina is an applied behavioural...
View Episode
E42 Help! I'm not a behavioural scientist get me out of here!
Today's episode is about our yearly survey Help I'm not a behavioural scientist get me out of here!
For the third year we are asking what is working for you and what is not.
We are pondering whether the term...
View Episode
E41 How Netflix uses behavioural science (and you can too) with Jen Clinehens
Our guest this week is Jennifer Clinehens, founder of behavioural science based customer experience consultancy Choice Hacking. Choice Hacking is a consultancy, book, podcast and TikTok sensation with millions of...
View Episode
E40: How to build habits that stick: expert tips from Samuel Salzer
This episode features an interview with Samuel Salzer about building habits. Samuel is a renowned expert on the topic, and he shares his insights on how to effectively change your habits. This episode is a must-listen...
View Episode
Best behavioural science podcasts
In today’s podcast we dive into our top four favourite behavioural science podcasts.
The recommendations are divided into two sections: Behavioural Science and Applying Behavioural Science to Marketing. Discover how...
View Episode
The best behavioural science books
This week's episode is on books.
We tried to use AI to write the show notes.
It didn't work.
But we did write a blog - or I should say - I - a human named Ruth - wrote a blog that lists all of the books talked about...
View Episode
E37 COM_B in 2023 with Professor Robert West
In this episode we chat with the King of COM_B Professor Robert West as we discuss his popular behavioural science model --- COM_B --- As one of the original authors alongside Susan Michie and Lou Atkins we explore...
View Episode
E36 Predictions for Behavioural Science in 2023 with Dominic Ridley-Moy
Today’s episode (36) welcomes Dominic Ridley-Moy a consultant in behaviour change communications with extensive experience in Local Government working closely with the CAN Council, Co-Chair Local Public Services...
View Episode